Press Release

Apptio to Showcase Customer Use Cases at Gartner Symposium

Technology Business Management Provider to Highlight Customer Success Managing the Cost, Quality and Value Tradeoff of Critical Applications

Seattle, Wash. – October 17, 2011 – Apptio, the leading provider of on-demand Technology Business Management(TBM) solutions, today announced that Todd Tucker, Director of Strategic Marketing, will be presenting at the upcoming Gartner Symposium ITxpo event, taking place on October 16-20 at the Walt Disney World Resort in Orlando.

TBM Best Practices in Application TCO & Rationalization

When: Wed., Oct. 19 from 12:15 p.m. – 1:15 p.m. ET

Where: Walt Disney World, Dolphin – Oceanic 5 Lake Buena Vista, FL

Who: Todd Tucker, Director of Strategic Marketing, Apptio

Description: Technology Business Management (TBM) is comprised of four governing and controlling processes enabling visibility and transparency, billing and demand forecasting, IT planning and vendor performance management. This session will showcase applied examples from Apptio’s customers who have deployed TBM to manage cost, quality and value tradeoff of their critical applications. The first will focus on TCO of SAP ERP environment, while the second will demonstrate the results of a massive 620-application rationalization project, resulting in the decommissioning of on-premise CRM solutions.

In addition to the TBM best practices session, Apptio invites all conference attendees to stop by booth #300 on the expo floor for a product overview and demonstration.

About Apptio

Apptio is the leading independent provider of on-demand Technology Business Management (TBM) solutions for managing the business of IT. Apptio enables IT leaders to manage the cost, quality and value of IT Services by providing deep visibility into the total cost of IT services, communicating the value of IT to the business through an interactive Bill of IT™, and strategically aligning the planning, budgeting and forecasting processes. Apptio’s TBM solutions play a critical role in helping companies understand and drive chargebackvirtualizationcloud and other key technology initiatives. Global enterprise customers such as Bank of America, Boeing, JPMorgan Chase, Microsoft, St. Luke’s Health System, and Swiss Re rely on Apptio® products and services to reduce costs and align IT with business priorities. For more information, visit the Apptio website or the Apptio blog.

Contact:

Lindsey Emert
Barokas PR for Apptio
apptio@barokas.com
206-264-8220